Chasing The Gurus

I just finished writing an article about the futility of hiding one’s HTML source code and posted it on my blog when I had a comment from a reader, who said “Don’t sweat the stuff that doesn’t matter”. This set me thinking. Many entrepreneurs I come in contact with tend to sweat the small stuff so much, we lose sight of the big picture, the stuff that really matters.

From hiding source codes to obsessively trying to encrypt and control their downloadable product’s use. I once felt strongly about ‘my‘ stuff too. They were My ideas, my product, my information, mine, mine, mine. Then when I studied Traffic Secrets. John Reese said something that hit me right between the eyes. “That’s just small thinking”. In another part of the course, he also says “The more you give away, the more you make. It all comes back to you many times over. It’s crazy, I don’t know how it works but it just works that way.”

You know what, he’s right. The moment I adopted that attitude, be more generous and sweat less the small stuff, things started to happen.

Yes, I understand copyright and piracy are serious issues and we stand to lose money. I’m not saying be casual about security and make it easy for people to find, download and distribute our products without paying us. I’m saying after we have done what we reasonably can, then don’t sweat it.

People have been ripping each other off since time immemorial and they always will. Use your energies instead to move on to bigger and better things.

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